
After two successful years since the program launched in 2020, ESPN, in collaboration with Andscape, the NBA, and ABC, today announced year three of the #ChampionBlackBusinesses (CBB) initiative. CBB continues to elevate Black-owned businesses, their stories, and cement the importance their imprint has on their communities across ESPN platforms during the NBA Finals and beyond. ESPN is working with women and Black-owned marketing agency JOY Collective for the initiative.
The post ESPN, Andscape, the NBA, and ABC’s ‘Shark Tank’ Launch Award-winning #ChampionBlackBusinesses Campaign for Third Year Ahead of 2022 NBA Finals appeared first on ESPN Press Room U.S..