ESPN adds Facebook, Reese’s Peanut Butter Cups and State Farm® as presenting sponsors of the highly anticipated 10-part documentary series, “The Last Dance,” which will air on ESPN in the U.S. over five weeks from April 19 through May 17. The series chronicles Michael Jordan and the 1990s Chicago Bulls with never-before-seen footage from the 1997-98 season as the team pursued its sixth NBA championship in eight years.
The post ESPN Debuts Innovative Ad Sponsorships with Facebook, Reese’s Peanut Butter Cups and State Farm for Highly Anticipated Documentary Series “The Last Dance” appeared first on ESPN Press Room U.S..